Thursday, January 27, 2011

The "F" Word

Yes, I know. I’ve been awfully quiet lately… Perhaps you’ve thought I’ve been up to no good (much like those suspiciously quiet kids you discover using finger nail polish to paint the bed skirt (true story about one of my nieces)). But alas, I indeed have been up to no good. But let’s not talk about that. Instead, I thought I might briefly shine some light on the aspect of my life that has been occupying much of my time these days... My new job.

Yes, that’s right! I have a new job! Though, I wonder if I can really call it “new” since I’ve been working at my current employer for two-months now. Perhaps I’ve been delaying my announcement to my bloggy readers since I didn’t actually know how to explain what I do. That is, until this week. My company just wrapped-up the semi-annual sales meeting that unveiled some exciting new developments. Before I share with you the flashy version summarizing what I do, I’ll give you the same shpeel I used to gloss over when I was asked the question, “what do you do?”

“I am part of the business development team for a life insurance company that specializes in policies specifically for funerals. In other words, I work for a funeral planning company.”

I even had one friend go as far to ask, “What exactly do you do to develop the business for a funeral planning company? Do they give you a shotgun and send you out to develop business?” (It was actually quite funny. I’m actually laughing right now as I type.)

I still do work in business development… But after this week, I’m going to refer all inquires here: whypreplan.org. (Quick note: this isn't the official website of my company, Lincoln Heritage. It's merely a resource for potential customers to learn more about pre-planning a funeral.)

You should check-it-out. There are a lot of fun, touching, well-done videos. Our marketing crew did a fantastic job! I think it’ll make it easier for people to discuss the “f-word”. And most importantly, help people to understand a little bit better about what I do.

Ta-ta for now!